Adding value to your brand equity.

Adding value to your brand equity

We know that every business has different needs

That is why we make sure to tailor our resources to suit these unique needs, staying on top of your ‘wants’ and focusing on improving your journey towards achieving your company goals. We love details and pay them all the attention they deserve, adding value to your brand equity.
We integrate specialist skills upon your request, as we continuously grow our flexibility approach, providing you the ability to use our resources for a wide range of projects at all levels.

Your insights-guided success-oriented partner

We thrive on data! We develop campaigns that are founded on data

Out strategies are shaped by numbers and analysis, ensuring complete alignment with different target audiences and evolving trends. Yes, data and analytics may look intimidating. However, history has shown that their impact on communications is here to stay.
Let us support you to leverage the data available to clarify the way forward, be it from creating unique public relations campaigns to forming diverse marketing strategies.

About Us

Emerging trends are always under our radar. Once identified, we put all our energy and attention to gather measurable data and insights and deliver engaging results that last for our clients.

Our creatives, strategists and experiential experts search beyond the traditional to find -or even create – meaningful connections between brands and their audiences worthy to be seen, heard and shared. Our data-focused strategy along with our content-first approach, drives awareness and supports your commercial needs, while making sure that your brand’s story has a powerful impact.

We work closely with trusted and highly influential partners in all sectors of communications and public relations, like online, print and broadcast media, influencers and leaders of opinion, industry spokespersons, investors, trend setters, industry leaders, bloggers and influencers to help generate word of mouth and promote your brand within your target market.

No matter what the occasion is, or who the campaign aims to reach we tailor our list of connections to ensure the target demographic for each brand is met, putting your brand into the right hands every time.

We like working with you in order to identify your stakeholders. Then we compose and deliver the right message to the right people, making sure that your messages are consistent, newsworthy, congruent with your brand values and in step with your business goals.

It is our job to help you:

Use earned media to promote your offering
Generate leads, brand recall and awareness
Build valuable relationships media members
Get you continuous coverage
Pervade the consumer consciousness
Establish credibility in the market

It’s time to change the game!

Our Services

Every business has its own unique brand identity and messages. Our business is to transform your brand philosophy into messages that people can relate to and identify with. What better way than to create a community of fans resulting in increased returns! We strive to present your brand in the best possible light through tailor made stories and targeted media planning. And although traditional advertising and marketing might be focusing on pushing sales, our public relations experts operate on a pull strategy. We build your brand image and popularity through bespoke and earned media strategies making it a true client magnet.

Strategic Marketing

We like to think that we have what it takes to identify your key

Brand Strategy

Brand strategy is a must. It kind of defines the product’s lifecycle, as in

Consulting

In the digital-first environment, our world has evolved to, every business will need experienced

Public Relations

We can handle everything! From press releases, media management, press conferences, to organising launches,

The BLVCK approach

Step 1: The Brief

Completing the Brief (questionnaire) is the first crucial step in client proposal preparation, since it contains detailed information about the client, the target audience, the goals and objectives of the upcoming advertising campaign, the desired KPIs (key performance indicators) and addresses several other details needed to understand your business. We can call you to save you time, and then our team will transcribe your answers.

Step 2: Setting Goals

Setting goals is a key factor in any successful marketing campaign. Clearly understanding the final result allows us to steer the most correct and effective way from one point to another — the result you expect to reach with us. Our purpose is to measure your goals in numbers and use exact definitions.

Step 3: Make Educated Estimations

After we have concluded with your business’ details and you have also concluded with setting your goals, we can evaluate the required actions to achieve the result. Sustainable success takes time and we won’t settle for anything less. We value an honest approach and will never trade our principles for quick benefits. Still, our offerings stand quite high in the market and somehow find themselves “within budget”.

Step 4: Time to analyse

Having figured out your business and goals and approving the budget, we can proceed to the actual analysis. Although we consider ourselves on the innovative side, we are pretty sure that someone already tried this before you and got some result — got into the top Google in your market, designed an award-winning package, increased luxury brand awareness abroad and so on. That is why we think it is crucial to study competitors’ experience and results to learn from their best practices, avoid repeating their mistakes, and get best results possible.

Step 5: Get Strategical

After carefully examining your competitors, it’s time to create an action plan — the key to the result. We consider practically everything. Starting from the market environment and your competitors’ practices and taking it up even to your little wishes. We provide you with a tailored “road map”, which our team will follow to help you achieve your goals.

Step 6: Here’s our Process

This is our key differentiating factor. We treat each client as if they were the only or last that would determine our future. We believe that one is just as cool as his or her last result.

Step 7: Oh, we Deliver alright

The BLVCK approach has one goal: to deliver what has been promised, on time and always meet the KPIs. And this is not a promise. This is a fact derived from following procedure. Brief, Goals, Budgeting, Analysing, Developing and adhering. As simple as that.

Step 8: We Report to You

After completing the work, we prepare a report on what we have done to deliver our result, from the first time we met you to the final edits. As business people we report only facts and numbers, saving you and us time and money.

Don’t get us wrong, we like perfection too. No matter how hard one tries, the result could always be better. So, after completing our assigned tasks, we go back to the table for an after-effect brainstorming on what we can do better and how. If the ideas can be put to use, we will call you back and start version II.